How to Choose the Best Hair Colour for Your Skin Tone

A woman uses hair color samples and a color wheel to find the best hair color that complements her skin tone.

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We’ve all heard (or lived through) the horror stories of hair color gone wrong—going too light and ending up washed out, or choosing a trendy shade that looked great online but missed the mark in real life.

Hair color can be tricky because what flatters one person might look completely off on someone else. That’s because hair color isn’t a one-size-fits-all situation.

To get a color that truly enhances your features, you need to consider both your skin tone and undertones. The right shade can make your eyes pop, your skin glow, and bring out your natural beauty.

But the wrong shade? It can leave you looking tired, pale, or even highlight features you’d rather not emphasize.

If you’ve ever found yourself scrolling through Pinterest endlessly, unsure of which hair color to pick, you’re not alone. Choosing the perfect color doesn’t have to be overwhelming.

In this post, I’ll help you navigate the process step-by-step, ensuring you find a shade that complements your unique features and makes you feel your best with all my professional hairstylist advice.


Why Your Skin Tone Matters in Hair Color Choices

As a professional hairstylist, I can’t tell you how many times clients come in wanting a color they’ve seen trending on TikTok or Instagram—whether it’s the latest influencer rocking a pastel pink or a celeb debuting a bold copper.

But here’s the thing: what looks amazing on someone might not have the same effect on you, and that all comes down to your skin tone.

Your skin tone is the foundation that determines how any hair color will vibe with your overall look. Whether you’re going for something bold or subtle, the right shade has the power to highlight your best features—think glowing skin, eyes that pop, and a look that feels totally you.

Woman with different hair color swatches in her hair

But when you pick a color that doesn’t complement your skin tone, it can throw things off. Think, a warm-toned red on someone with cool undertones that leave them looking flushed or blotchy, or an icy blonde on warm skin that makes the complexion look flat and dull.

The wrong shade can distract from your natural beauty and make things feel off-balance.

On the flip side, when your hair color works with your skin tone, everything clicks. Whether it’s making your eyes stand out or adding a natural glow, the right shade doesn’t just transform your hair—it elevates your whole look.

It’s about finding the color that enhances your vibe, not just copying what’s trending.


Mockup of a 3-page hair color guide freebie showcasing detailed hair color recommendations based on skin tones and undertones. Includes expert tips for choosing the best shades to complement natural features.

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HAIR COLOR GUIDE

Get the perfect hair color for your skin tone every time using this FREE guide!

Not every hair color looks best with every skin tone! If you’re thinking of dyeing your hair, be sure to consult this guide to ensure you pick the shade that’ll best enhance your features.


How Your Skin Tone and Undertones Together Influence Hair Color

When it comes to choosing the perfect hair color, skin tone is only part of the equation—your undertone plays an equally important role. If you’ve ever wondered why certain shades look stunning on others but don’t seem to work for you, it’s because both factors need to be considered together.

Let’s break it down in a simple way.

Your skin tone is what you see on the surface—whether you have fair, medium, olive, or deep skin. But your undertone is what’s underneath, and it can be warm, cool, or neutral. Together, these two elements help determine which colors will flatter you the most.

Close-up of diverse hands showing various skin tones, illustrating the range of skin undertones and tones for hair color matching.

So how do you figure out your undertones?

Here are a few easy ways to check:

  1. Look at your veins: If your veins appear more blue, you likely have cool undertones. If they appear more green, you probably have warm undertones. If it’s hard to tell or you see both, you may have neutral undertones.

  2. Jewelry test: Do you tend to look better in gold (warm) or silver (cool) jewelry? If both look equally flattering, you might have neutral undertones.

  3. Grab a white sheet/cloth: Drape it over your shoulders and look at your skin in natural light. If the sheet brings out blueish, pink tones, you likely have cool undertones. If you see a yellowish, orange tint, you’re probably warm-toned. Neutral undertones will look balanced against both warm and cool colors.

  4. How does your skin react to the sun? If you tan easily, you might have warm undertones. If you burn quickly, you’re more likely cool-toned. Neutral undertones tend to tan but can burn with prolonged exposure.

Once you know your skin tone and undertone, it becomes much easier to pick colors that complement your natural features rather than working against them.

A chart displaying different skin undertones categorized as warm, cool, and neutral to guide hair color choices based on skin undertone.

Fair Skin with Warm Undertones

Fair skin with warm undertones often has a golden or peachy glow. To enhance this warmth, you’ll want to choose hair colors that reflect your skin’s natural radiance. Opt for shades that add depth and richness, bringing out the warmth in your complexion for a balanced, sun-kissed look. Avoid overly cool or ashy shades, which can clash with your skin’s natural warmth and make your complexion appear washed out.

Fair Skin with Cool Undertones

If you have fair skin with cool undertones, characterized by subtle pink or blue hues, the key is to balance your complexion with cooler hair colors. Opt for shades that naturally blend with your skin’s cooler tones, helping to prevent any natural redness from being exaggerated. This approach gives your skin a smoother, more polished appearance. Avoid overly warm tones, as they can create an imbalance, making your skin appear more flushed than even and balanced.

Fair Skin with Neutral Undertones

If you have fair skin with neutral undertones, you’re lucky enough to pull off a range of shades from both warm and cool ends of the spectrum. Neutral shades will complement your skin tone without overwhelming it. This flexibility gives you the freedom to experiment with both warm and cool hair colors while keeping your overall look balanced and natural. Stick with shades that add dimension to your hair without causing too much contrast.


Mockup of a 3-page hair color guide freebie showcasing detailed hair color recommendations based on skin tones and undertones. Includes expert tips for choosing the best shades to complement natural features.

FREE DOWNLOAD

HAIR COLOR GUIDE

Not every hair color looks best with every skin tone! Before you make a change, grab this guide to ensure your new shade complements your unique look perfectly.


Medium Skin with Warm Undertones

Medium skin with warm undertones has a natural vibrancy that pairs beautifully with rich, warm hair colors. These tones enhance your undertones, making your skin appear brighter and healthier. Stick to rich, warm hues that bring out your skin’s golden qualities. Cooler, ash-toned colors might create an imbalance, dulling your natural warmth and making your skin look tired or flat.

Medium Skin with Cool Undertones

Medium skin with cool undertones carries subtle hints of pink or blue. To complement this, go for cooler hair colors that balance your skin’s natural coolness, creating a harmonious look that feels fresh and modern. These shades help prevent your skin from appearing too warm or ruddy, especially in different lighting conditions. Avoid overly warm tones, as they can make your skin look flushed or overly red.

Medium Skin with Neutral Undertones

Medium skin with neutral undertones act like a perfect balance point, allowing you to explore a range of hair colors without the risk of clashing. This means you can experiment with shades that would be too warm or too cool for others, and still maintain a natural, balanced look. But here’s the secret: it’s not just about picking a shade you love—it’s about blending depth and dimension to make sure the color doesn’t overpower or underwhelm your natural tones. By layering subtle highlights or lowlights, we can add just the right amount of depth, making your hair color look effortlessly flattering against your skin.


Olive Skin with Warm Undertones

Olive skin with warm undertones has a natural golden, earthy glow, which pairs beautifully with colors that reflect that warmth. Opting for shades that enhance your skin’s warmth will maintain a cohesive and flattering look, highlighting the richness of your complexion. Cooler or ashy tones, on the other hand, can create an imbalance, causing your skin to appear more muted or even greenish.

Olive Skin with Cool Undertones

Although olive skin often leans warm, some of my clients have cool undertones with a subtle blue or pink base. To achieve balance, you’ll want to focus on cool-toned shades that play up your skin’s natural depth without adding any extra warmth. This approach helps keep your overall look fresh and prevents the skin from appearing too yellow or dull. It’s best to steer clear of overly warm shades, as they can overwhelm your cool undertones, resulting in a less harmonious appearance.

Olive Skin with Neutral Undertones

With neutral undertones, olive skin offers a world of possibilities, but the key is to find colors that enhance without overpowering. You have the flexibility to experiment with both warmer and cooler shades, as long as they align with your skin’s natural balance. This versatility means you can add dimension and depth without the risk of clashing tones. Just be mindful of choosing shades that create a natural blend rather than those with extreme contrast, which can disrupt the smooth transition between your hair color and skin tone.


Mockup of a 3-page hair color guide freebie showcasing detailed hair color recommendations based on skin tones and undertones. Includes expert tips for choosing the best shades to complement natural features.

FREE DOWNLOAD

HAIR COLOR GUIDE

Find the shades that truly bring out the richness of your complexion! This ebook is packed with tips for choosing hair colors that enhance and complement your unique skin tone, helping you glow from root to tip.


Deep/Dark Skin with Warm Undertones

Deep skin with warm undertones has a naturally rich, vibrant glow that is beautifully complemented by shades that match its warmth. As a pro, I’ve found that choosing colors that play off your skin’s natural warmth is like turning up the dial on your glow. For example, blending in tonal highlights can add dimension without looking streaky or artificial—it’s all about creating a seamless flow of warmth from roots to ends. Colors that are too light or ashy, however, can create an unwanted dull cast, making your skin appear muted or washed out. That’s why it’s crucial to embrace tones that work with—not against—your skin’s natural radiance.

Deep/Dark Skin with Cool Undertones

For deep skin with cool undertones, the focus is on harmonizing with the underlying blue or pink tones. Cool-toned hair colors can create a beautiful balance, enhancing your natural complexion while keeping everything cohesive. This approach helps give your skin a smooth, even glow, allowing your features to stand out. Warmer shades can sometimes contrast too sharply, making your complexion appear uneven or less natural.

Deep/Dark Skin with Neutral Undertones

With neutral undertones, deep and dark skin has the versatility to explore a broad spectrum of hair colors. The key is to find that sweet spot where the chosen hair color doesn’t overpower the balance of your skin’s neutral base. For example, a common mistake is opting for extremes—like very icy or overly warm shades—that can tip the balance and create too much contrast. Instead, I suggest incorporating multidimensional colors that add depth, like a blend of cool and warm undertones, which can be layered subtly for a more natural, polished result. This nuanced approach ensures that your hair color complements your complexion, creating a look that’s sophisticated and tailored specifically to your features.

If you’re still unsure about which colors will work best for you, don’t worry—I’ve got you covered!

My Free Hair Color Guide is packed with specific color recommendations for every skin tone and undertone, based on my 10+ years of experience as a professional hairstylist. Download it now and get ready to find your perfect shade!


The Professional Stylist’s Approach to Hair Color Matching

As a professional hairstylist with over a decade of experience, I’ve learned that selecting the perfect hair color goes far beyond just skin tone and undertones. While those are essential starting points, there’s so much more that comes into play to ensure a color truly enhances someone’s overall look.

When I’m working with clients, I always consider a few additional factors:

First, your natural hair color acts as a foundation. Whether you’re making a subtle shift or going for a bold transformation, knowing your natural base helps me predict how the new color will blend, fade, and grow out. For instance, transitioning a naturally dark brunette to a platinum blonde will require different steps—and more maintenance—than lightening a soft brown.

A woman discussing her hair concerns with a professional hairstylist, highlighting the importance of expert advice in choosing hair color.

Then, there’s eye color. The right hair color can make your eyes pop in a way that feels effortless and natural. For instance, warm, honey-toned shades can make brown eyes look richer, while cool ashy blondes or mocha browns can give blue or green eyes a striking contrast. It’s all about creating harmony between your hair and the features that define your face.

Extreme close up of digital composite of different types of eye colors

And let’s not forget about your personal style. Hair is an extension of your personality, and the color you choose should reflect that. Whether you’re someone who likes to keep things classic and low-maintenance or you love to experiment with bold, fashion-forward shades, your hair color should complement your vibe.

During consultations, I often ask clients about their daily routine and how much time they want to spend styling or maintaining their color.

It’s my job to ensure your hair color not only enhances your skin tone and undertones but also fits your lifestyle, natural hair, and overall aesthetic. This personalized approach means we’re not just picking a pretty color—we’re choosing the perfect shade that enhances your unique beauty from all angles.


Common Mistakes to Avoid When Choosing a Hair Color for Your Skin Tone

Here are some common mistakes to avoid when making your hair color decision:

  • Ignoring Undertones: Focusing only on surface skin color and ignoring undertones (warm, cool, neutral) can lead to a shade that clashes with your natural complexion.

  • Choosing Extreme Contrasts: Going too light or too dark without considering how it balances with your skin tone can make your complexion appear harsh or washed out.

  • Overlooking Long-Term Maintenance: Choosing a color that requires frequent touch-ups can be a hassle, especially if your skin tone doesn’t naturally blend with the regrowth.

  • Copying Celebrity Colors: What looks great on a celebrity might not suit your skin tone or lifestyle.

A woman consulting with a hairstylist at a salon, reviewing a selection of hair color swatches to find the best shade for her skin tone.

FAQs

I love a hair color that’s opposite to my undertone. Can a hairstylist customize it to work for me?

Absolutely! A skilled hairstylist can adjust the tone and depth of a color to suit your undertone while still giving you the shade you love. For example, if you have cool undertones but love a warm color, we can balance it with cooler highlights or adjust the warmth to make sure it flatters your complexion. The key is subtle adjustments to make sure the color complements, rather than clashes with, your skin tone.

Is there a universal hair color that looks good on everyone?

While no single color suits everyone, soft, natural shades like dark chocolate brown or warm caramel tend to complement a wide range of skin tones. But remember, it’s always best to tailor the shade to your undertones for the most flattering result.

Can I still experiment with bold hair colors if I have fair skin?

Absolutely! Just make sure the color balances with your undertones. For example, fair skin with cool undertones can rock bold, cool shades like icy blues or pastel purples, while fair skin with warm undertones looks amazing with soft pinks or copper tones.

What if my favorite celebrity has a color I love, but our skin tones are different?

It’s important to adapt trends to suit your skin tone. A color that looks amazing on someone else may not be the best fit for your undertone. Consider working with a professional to customize that shade in a way that flatters you.

What if I want a trendy color, but I’m not sure if it’ll suit my skin tone?

Trendy colors can be fun, but it’s important to adapt them to suit your unique skin tone and undertone. A professional hairstylist can tweak trendy shades like platinum blonde or bright red to better match your natural features, ensuring you look your best.

How do I prevent my new color from washing me out?

The key is to choose a hair color that contrasts just enough with your skin tone without being too harsh. If you’re unsure, opt for shades that complement your undertones, like warmer browns or honey highlights for warm undertones, or cooler ash tones for cool undertones.


Ready to Find Your Perfect Hair Color?

I get it—there’s nothing worse than investing in a new look only to realize it doesn’t quite work with your complexion. But you don’t have to go through the trial and error.

That’s where my Free Hair Color Guide comes in. This guide is designed to take the guesswork out of the process, offering personalized color recommendations based on your skin tone and undertones, all from my years of experience as a professional hairstylist.

 
Mockup of a 3-page hair color guide freebie showcasing detailed hair color recommendations based on skin tones and undertones. Includes expert tips for choosing the best shades to complement natural features.
 

Whether you’re fair, medium, olive, or deep-skinned, and whether your undertones are warm, cool, or neutral—this hair color ebook dives into the specifics so you can confidently choose a hair color that brings out the best in you.

Don’t settle for a color that doesn’t work for you. Download the Free Hair Color Guide now and start your journey to finding the perfect shade that complements your skin tone!


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